What does GFK Blue Moon Research and Planning Pty Ltd do for the Australian Government?
GFK Blue Moon Research and Planning Pty Ltd is an Australian Government contractor with 11 contracts worth $2.1M since 2010. Their largest government client is Australian National Preventive Health Agency, and their average contract value is $192K.
Key Metrics
How much does GFK Blue Moon Research and Planning Pty Ltd win in government contracts each year?
View data table
| Year | Contracts | Value |
|---|---|---|
| 2010 | 1 | $497K |
| 2012 | 1 | $277K |
| 2013 | 7 | $1.1M |
| 2014 | 1 | $102K |
| 2015 | 1 | $164K |
Who are GFK Blue Moon Research and Planning Pty Ltd's biggest government clients?
| Agency | Contracts | Value | Share |
|---|---|---|---|
| Australian National Preventive Health Agency | 3 | $723K | 34.2% |
| Department of Social Services | 2 | $661K | 31.3% |
| Australian Communications and Media Authority | 3 | $362K | 17.1% |
| Australian Taxation Office | 2 | $290K | 13.7% |
| Department of Communications and the Arts | 1 | $80K | 3.8% |
What categories does GFK Blue Moon Research and Planning Pty Ltd supply to government?
| Category | Contracts | Value | Share |
|---|---|---|---|
| 8014-accounting-and-auditing-and-financial-services | 11 | $2.1M | 100.0% |
How does GFK Blue Moon Research and Planning Pty Ltd win government contracts?
| Method | Contracts | Value | Share |
|---|---|---|---|
| selective | 5 | $967K | 45.5% |
| open | 5 | $651K | 45.5% |
| limited | 1 | $497K | 9.1% |
What are GFK Blue Moon Research and Planning Pty Ltd's largest government contracts?
| Contract | Agency | Value | Awarded |
|---|---|---|---|
| Conduct benchmarking and tracking, and evaluation research across the life of th | Department of Social Services | $497K | |
| Research to inform the strategic development of future phases of the National To | Australian National Preventive Health Agency | $350K | |
| National Tobacco Campaign Concept Testing of new creative. | Australian National Preventive Health Agency | $277K | |
| Creative Concept testing | Australian Taxation Office | $250K | |
| Attitudinal Research for Contemporary Community Safeguards Inquiry | Australian Communications and Media Authority | $177K |
What are GFK Blue Moon Research and Planning Pty Ltd's most recent government contracts?
| Contract | Agency | Value | Date |
|---|---|---|---|
| Market Research | Department of Social Services | $164K | |
| Qualitative Research into SMEs and the Digital Economy | Australian Communications and Media Authority | $102K | |
| Retune Ad/PR Market Research | Department of Communications and the Arts | $80K | |
| National Tobacco Campaign Concept testing | Australian National Preventive Health Agency | $96K | |
| Research to inform the strategic development of future phases of the National To | Australian National Preventive Health Agency | $350K | |
| Attitudinal Research for Contemporary Community Safeguards Inquiry | Australian Communications and Media Authority | $177K | |
| Super Guarantee Research 2013 | Australian Taxation Office | $40K | |
| Digital Citizenship Principles Testing Research | Australian Communications and Media Authority | $82K | |
| Creative Concept testing | Australian Taxation Office | $250K | |
| National Tobacco Campaign Concept Testing of new creative. | Australian National Preventive Health Agency | $277K |
Is GFK Blue Moon Research and Planning Pty Ltd's government business growing or declining?
Stable — contract value remained consistent year-over-year.
Based on comparison of last 12 months vs prior 12 months of awarded contract value.
Who competes with GFK Blue Moon Research and Planning Pty Ltd for government contracts?
Other suppliers winning contracts from the same agencies in similar categories.
| Supplier | Contracts | Value |
|---|---|---|
| NATIONAL MAILING & MARKETING PTY. | 4 | $13.7M |
| TNS Australia | 26 | $10.6M |
| Hall and Partners/ Open Mind Pty Ltd | 25 | $5.6M |
| Whereto Research Based | 24 | $4.6M |
| Horizon Communication Group Pty Ltd | 3 | $4.1M |
| Orima Research Pty Ltd | 16 | $2.9M |
| The Social Research Centre Pty Ltd | 8 | $2.7M |
| Fenton Strategic Communications P/L | 6 | $2.4M |
| Think HQ Pty Ltd | 4 | $2.0M |
| 33 Creative Pty Ltd | 8 | $1.8M |
What size contracts does GFK Blue Moon Research and Planning Pty Ltd typically win?
| Size Range | Contracts | Total Value |
|---|---|---|
| $10K-$50K | 1 | $40K |
| $50K-$100K | 3 | $258K |
| $100K-$500K | 7 | $1.8M |
What is GFK Blue Moon Research and Planning Pty Ltd's registered business information?
- Australian Business Number (ABN)
- 27581365539
- Registered Name
- GFK Blue Moon Research and Planning Pty Ltd
- Government Contracting Period
- 2010 – 2015
Verify entity details on the Australian Business Register.
Registered Business Details
- Entity Type
- Fixed Unit Trust
- ABN Status
- Cancelled
- GST
- Cancelled
- ABN
- 27581365539 verify ↗
- State
- NSW
- Postcode
- 2065
Source: Australian Business Register (ABR) + ASIC Companies Register. View on ABN Lookup ↗
Procurement Categories
UNSPSC categories where GFK Blue Moon Research and Planning Pty Ltd is active.
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