What does MEDIA EQUATION PTY LTD do for the Australian Government?
MEDIA EQUATION PTY LTD is an Australian Government contractor with 24 contracts worth $1.7M since 2011. Their largest government client is Department of Climate Change, Energy, the Environment and Water, and their average contract value is $70K. Recent government contracting activity has declined.
Key Metrics
24Total Contracts
$1.7MTotal Value
6Agencies Served
$70KAvg Contract
15Years Active
7Expiring (12mo)
How much does MEDIA EQUATION PTY LTD win in government contracts each year?
View data table
| Year | Contracts | Value |
|---|---|---|
| 2011 | 1 | $96K |
| 2015 | 1 | $43K |
| 2017 | 2 | $83K |
| 2020 | 2 | $69K |
| 2021 | 2 | $155K |
| 2022 | 2 | $74K |
| 2023 | 5 | $535K |
| 2024 | 5 | $524K |
| 2025 | 4 | $95K |
| 2026 | 2 | $28K |
Who are MEDIA EQUATION PTY LTD's biggest government clients?
| Agency | Contracts | Value | Share |
|---|---|---|---|
| Department of Climate Change, Energy, the Environment and Water | 3 | $600K | 35.8% |
| Austrade | 14 | $556K | 33.2% |
| Dept of Planning, Housing and Infrastructure | 1 | $411K | 24.5% |
| Department of Agriculture, Fisheries and Forestry | 3 | $70K | 4.2% |
| Great Barrier Reef Marine Park Authority | 2 | $25K | 1.5% |
| Clean Energy Regulator | 1 | $13K | 0.8% |
What categories does MEDIA EQUATION PTY LTD supply to government?
| Category | Contracts | Value | Share |
|---|---|---|---|
| 8111-computer-programming-and-it-services | 9 | $815K | 48.7% |
| 9990-miscellaneous-and-unclassified | 1 | $411K | 24.5% |
| 8312-information-services | 2 | $119K | 7.1% |
| 4323-software | 3 | $95K | 5.7% |
| 8014-accounting-and-auditing-and-financial-services | 3 | $83K | 5.0% |
| 8212-photographic-services | 2 | $57K | 3.4% |
| 8010-management-advisory-services | 1 | $52K | 3.1% |
| 8116-mathematical-and-statistical-services | 2 | $25K | 1.5% |
| 5510-printed-media | 1 | $18K | 1.1% |
How does MEDIA EQUATION PTY LTD win government contracts?
| Method | Contracts | Value | Share |
|---|---|---|---|
| open | 11 | $858K | 44.0% |
| limited | 14 | $434K | 56.0% |
Which MEDIA EQUATION PTY LTD government contracts are expiring soon?
MEDIA EQUATION PTY LTD has 7 contracts worth $977K expiring in the next 12 months. These represent potential recompete opportunities for competing suppliers.
| Contract | Agency | Value | Expires |
|---|---|---|---|
| Software Renewal and Support | Department of Climate Change, Energy, the Environment and Water | $431K | |
| Digital Asset Management System | Dept of Planning, Housing and Infrastructure | $411K | |
| Digital Asset Management (DAM) system provision | Austrade | $52K | |
| Australia's Nation Brand and Study Australia Toolkits | Austrade | $22K | |
| IGWC Lookatme DAM Licence Renewal | Department of Climate Change, Energy, the Environment and Water | $16K | |
| Lookatme Digital Asset Management solution | Clean Energy Regulator | $13K | |
| Look At Me Software Annual Subscription | Great Barrier Reef Marine Park Authority | $11K |
What are MEDIA EQUATION PTY LTD's largest government contracts?
| Contract | Agency | Value | Awarded |
|---|---|---|---|
| Software Renewal and Support | Department of Climate Change, Energy, the Environment and Water | $431K | |
| Digital Asset Management System | Dept of Planning, Housing and Infrastructure | $411K | |
| Digital Asset Management (DAM) Solution | Department of Climate Change, Energy, the Environment and Water | $137K | |
| Upgrade ibrand Image Library | Austrade | $96K | |
| Digital Asset Management System | Austrade | $69K |
What are MEDIA EQUATION PTY LTD's most recent government contracts?
| Contract | Agency | Value | Date |
|---|---|---|---|
| IGWC Lookatme DAM Licence Renewal | Department of Climate Change, Energy, the Environment and Water | $16K | |
| Look At Me Software Annual Subscription | Great Barrier Reef Marine Park Authority | $11K | |
| Australia's Nation Brand and Study Australia Toolkits | Austrade | $22K | |
| Lookatme Digital Asset Management solution | Clean Energy Regulator | $13K | |
| Look At Me Single Sign On Implementation and Additional Storage | Great Barrier Reef Marine Park Authority | $15K | |
| Software Support | Department of Agriculture, Fisheries and Forestry | $44K | |
| Images and Metadata Uploaded to Cloud Services | Great Barrier Reef Marine Park Authority | $10K | |
| Digital Asset Management (DAM) system provision | Austrade | $52K | |
| Digital Asset Management System | Dept of Planning, Housing and Infrastructure | $411K | |
| Digital Asset Management License Renewal | Department of Climate Change, Energy, the Environment and Water | $33K |
Is MEDIA EQUATION PTY LTD's government business growing or declining?
↓ 90.8%
Significant decline — contract value dropped 91% year-over-year.
Based on comparison of last 12 months vs prior 12 months of awarded contract value.
Who competes with MEDIA EQUATION PTY LTD for government contracts?
Other suppliers winning contracts from the same agencies in similar categories.
| Supplier | Contracts | Value |
|---|---|---|
| DATA #3 | 55 | $57.0M |
| SFDC Australia Pty Limited | 1 | $43.8M |
| DELOITTE TOUCHE TOHMATSU | 5 | $26.8M |
| DXC TECHNOLOGY AUSTRALIA PTY LTD | 3 | $20.4M |
| AMAZON WEB SERVICES AUSTRALIA PTY LTD | 1 | $19.4M |
| CANARY TECHNOLOGY SOLUTIONS PTY LIMITED | 2 | $19.4M |
| TELSTRA CORPORATION LIMITED | 1 | $16.9M |
| Roy Morgan Research Ltd | 6 | $15.6M |
| MPA CONSTRUCTION GROUP PTY. LIMITED | 1 | $15.6M |
| ESRI Australia Pty Ltd | 3 | $15.5M |
What size contracts does MEDIA EQUATION PTY LTD typically win?
| Size Range | Contracts | Total Value |
|---|---|---|
| $10K-$50K | 18 | $402K |
| $50K-$100K | 5 | $323K |
| $100K-$500K | 3 | $978K |
What is MEDIA EQUATION PTY LTD's registered business information?
- Australian Business Number (ABN)
- 55078994555
- Registered Name
- MEDIA EQUATION PTY LTD
- Government Contracting Period
- 2011 – 2025
Verify entity details on the Australian Business Register.
Registered Business Details
- Entity Type
- Australian Private Company
- ASIC Company Type
- Proprietary Limited
- ABN Status
- Active
- GST
- Registered
- ACN
- 078994555
- ABN
- 55078994555 verify ↗
- State
- VIC
- Postcode
- 3008
- Incorporated
- 20 June 1997 (28 years ago)
- Also trades as
- AA ARCHIVAL PHOTOS, LOOKATMEDAM, PHOTORAMA SEARCHTECH PERFECT PICTURES AU
Source: Australian Business Register (ABR) + ASIC Companies Register. View on ABN Lookup ↗
Procurement Categories
UNSPSC categories where MEDIA EQUATION PTY LTD is active.
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