What does Spinach Advertising Pty Ltd do for the Australian Government?
Spinach Advertising Pty Ltd is an Australian Government contractor with 38 contracts worth $61.5M since 2013. Their largest government client is Department of Health and Aged Care, and their average contract value is $1.6M.
Key Metrics
38Total Contracts
$61.5MTotal Value
10Agencies Served
$1.6MAvg Contract
11Years Active
How much does Spinach Advertising Pty Ltd win in government contracts each year?
View data table
| Year | Contracts | Value |
|---|---|---|
| 2013 | 9 | $758K |
| 2014 | 6 | $356K |
| 2015 | 6 | $484K |
| 2016 | 6 | $803K |
| 2017 | 2 | $56.8M |
| 2018 | 1 | $810K |
| 2019 | 5 | $1.4M |
| 2021 | 1 | $46K |
| 2022 | 1 | $12K |
| 2023 | 1 | $12K |
Who are Spinach Advertising Pty Ltd's biggest government clients?
| Agency | Contracts | Value | Share |
|---|---|---|---|
| Department of Health and Aged Care | 4 | $58.7M | 95.4% |
| Australian Securities and Investments Commission | 23 | $1.1M | 1.7% |
| Reserve Bank of Australia | 1 | $506K | 0.8% |
| Department of Education Employment and Workplace Relations | 1 | $440K | 0.7% |
| Australian Taxation Office | 1 | $321K | 0.5% |
| Department of Agriculture | 1 | $220K | 0.4% |
| Attorney-General's Department | 1 | $170K | 0.3% |
| Department of Defence | 4 | $82K | 0.1% |
| Department of Communications and the Arts | 1 | $13K | 0.0% |
| Department of Employment, Skills, Small and Family Business | 1 | $12K | 0.0% |
What categories does Spinach Advertising Pty Ltd supply to government?
| Category | Contracts | Value | Share |
|---|---|---|---|
| 8014-accounting-and-auditing-and-financial-services | 10 | $59.1M | 96.1% |
| 8210-advertising-services | 19 | $2.0M | 3.3% |
| 8212-photographic-services | 3 | $135K | 0.2% |
| 8010-management-advisory-services | 1 | $79K | 0.1% |
| 8311-telecommunications-services | 1 | $73K | 0.1% |
| 4513-printing-and-av-equipment-code-4513 | 1 | $38K | 0.1% |
| 8111-computer-programming-and-it-services | 1 | $12K | 0.0% |
| 9314-politics-and-civic-affairs-code-9314 | 1 | $12K | 0.0% |
| 9313-community-and-social-services | 1 | $12K | 0.0% |
How does Spinach Advertising Pty Ltd win government contracts?
| Method | Contracts | Value | Share |
|---|---|---|---|
| limited | 15 | $59.7M | 39.5% |
| selective | 11 | $1.0M | 28.9% |
| open | 12 | $810K | 31.6% |
What are Spinach Advertising Pty Ltd's largest government contracts?
| Contract | Agency | Value | Awarded |
|---|---|---|---|
| Creative Services for Health Star Rating Campaign | Department of Health and Aged Care | $56.8M | |
| Creative Services for Health Star Rating Campaign | Department of Health and Aged Care | $810K | |
| Health Star Rating Campaign Creative Development | Department of Health and Aged Care | $810K | |
| Creative Asset Development for New Banknotes Campaign | Reserve Bank of Australia | $506K | |
| Development of creative concepts to support the delivery of the Experience+ prog | Department of Education Employment and Workplace Relations | $440K |
What are Spinach Advertising Pty Ltd's most recent government contracts?
| Contract | Agency | Value | Date |
|---|---|---|---|
| Advertising Services | Department of Defence | $12K | |
| Advertising Services | Department of Defence | $12K | |
| Design Support Services | Department of Defence | $46K | |
| Single Touch Payroll Advertising | Australian Taxation Office | $321K | |
| Website user experience review | Department of Defence | $12K | |
| Creative Services for Health Star Rating Campaign | Department of Health and Aged Care | $810K | |
| Creative development fees | Department of Communications and the Arts | $13K | |
| Creative Services for Health Star Rating Campaign | Department of Health and Aged Care | $242K | |
| Health Star Rating Campaign Creative Development | Department of Health and Aged Care | $810K | |
| Creative Services for Health Star Rating Campaign | Department of Health and Aged Care | $56.8M |
Is Spinach Advertising Pty Ltd's government business growing or declining?
→ 0.0%
Stable — contract value remained consistent year-over-year.
Based on comparison of last 12 months vs prior 12 months of awarded contract value.
Who competes with Spinach Advertising Pty Ltd for government contracts?
Other suppliers winning contracts from the same agencies in similar categories.
| Supplier | Contracts | Value |
|---|---|---|
| Universal McCann | 204 | $349.4M |
| Dentsu Mitchell Media Australia | 59 | $41.6M |
| NATIONAL MAILING & MARKETING PTY. | 80 | $28.1M |
| CARBON MEDIA PTY LTD | 65 | $27.9M |
| Cancer Council Australia | 3 | $23.9M |
| BMF ADVERTISING | 7 | $20.6M |
| Ogilvy Australia Pty Limited | 28 | $15.5M |
| Fifty-Five Five Pty. Ltd | 33 | $12.2M |
| THE TRUSTEE FOR THE KNOWLES | 18 | $11.8M |
| Australia Post | 9 | $11.3M |
What size contracts does Spinach Advertising Pty Ltd typically win?
| Size Range | Contracts | Total Value |
|---|---|---|
| $10K-$50K | 16 | $368K |
| $50K-$100K | 13 | $804K |
| $100K-$500K | 5 | $1.4M |
| $500K-$1M | 3 | $2.1M |
| $20M+ | 1 | $56.8M |
What is Spinach Advertising Pty Ltd's registered business information?
- Australian Business Number (ABN)
- 25131376639
- Registered Name
- Spinach Advertising Pty Ltd
- Government Contracting Period
- 2013 – 2023
Verify entity details on the Australian Business Register.
Registered Business Details
- Entity Type
- Australian Private Company
- ASIC Company Type
- Proprietary Limited
- ABN Status
- Active
- GST
- Registered
- ACN
- 131376639
- ABN
- 25131376639 verify ↗
- State
- VIC
- Postcode
- 3205
- Incorporated
- 30 May 2008 (17 years ago)
Source: Australian Business Register (ABR) + ASIC Companies Register. View on ABN Lookup ↗
Procurement Categories
UNSPSC categories where Spinach Advertising Pty Ltd is active.
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